Apple’s new iPhones and associated strategy

Apple’s new strategy seems clear: raise prices on each product sold. The new iPad Pro and MacBook Air came with price hikes of $150 and $200 respectively. However, the ‘sticker shock’ phenomenon is not new for Apple consumers. They feel it with every launch. The high-end iPhone XS starts at …

Can Analytics Predict the Future?

Humans have been obsessed with knowing the future for the beginning of the time. The evolution of such ideas to astrology and various arts of prophesying is the testament to that fact. It is worth noting that although these techniques offer little to no guarantee for the predictions made, they …

Disruptive Innovation and the iPhone

The first iPhone was launched ten years ago. Hailed as one of the most disruptive innovations ever, the iPhone successfully transformed the landscape of mobile technology. Today, the iPhone is making news yet again. The iPhone X is arguably the most significant piece of technology to hit the industry since …

Is FinTech the next disruption in the finance industry?

A flurry of startups combining cutting-edge technology and finance is all set to uproot the finance industry   After the financial crisis of 2007-08, everyone aimed at making finance safer. A revolution is under way with the advent of technology in finance, making it secure for taxpayers and better for …

David vs. Goliath : The Story of Apple and Samsung

“Mobile is the enabling centerpiece of digital convergence. Mobile is the glue for all other digital industries to use when approaching convergence, but mobile is also the digital gateway for the real world to join in this global metamorphosis of human behavior.” – Tomi Ahonen, Communications Consultant In 2010, the …